Summary
This publication provides practical information about "custom notifications," an independent element of Group Violence Intervention that enables quick, tactical, direct communication to particular group members. Custom notifications articulate that group members are valued members of the community, give individualized information about their legal risk, and offer opportunities for help. They effectively interrupt group "beefs," avoid retaliation after incidents, calm outbreaks of violence, and reinforce the GVI message. This publication presents the custom notification process, explains its value within the broader strategy, details its use by several national practitioners, and encourages further development.